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goodbye geek boy, hello geek girl April 2, 2008

Posted by nicholas gill in blog, facebook, females in advertising, five by five, gaming, internet, thoughts, trends.

girl web

Computers, web n stuff. All geeky, spotty boys, right? Wrong. The girls have caught up and overtaken the boys, at least in the US. Read this article in NY Times for interesting insight and more nuggets like this (thanks to Mel Ferguson):

…among Web users ages 12 to 17, significantly more girls than boys blog (35 percent of girls compared with 20 percent of boys) and create or work on their own Web pages (32 percent of girls compared with 22 percent of boys).

emarketer stats

Stats backed up by a recent eMarketer piece on more females than males online in US.

You probably also automatically think guys and gaming go together too but not so. In another show of support for the ladies, here’s a thought provoking post about how profanity and general insults have altered the “outsiders” perspective of gaming. There’s also a quite shocking video of someone gaming and basically sounding like he has Tourettes.

And is it any wonder the broad church of the advertising industry struggles to have senior females when repulsive opinions like the one in the image below are held. Very wrong. Full article here.

times article - suckle

But that’s quite a miserable end to a post so let’s have some amusement by being wedgie-free from Hanes (via Daily Candy).

hanes no ride up

And if that wasn’t enough… I work with the no.1 (Kadri – on the right) and no. 3 (Katrina – on the left) hottest singles in the industry according to Revolution mag. Here they are (thanks to Katie White’s facebook).

kad and kat



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